Pink is the new black and it is wide spread in a lot of design sectors, from clothing and accessories to technology: laptops, mobile phones and cars. Special people want their personality to be reflected by the things they own and pink is one of the craziest and most discussed color of all. This color is little girls' preferred color, and you can see that there are thousands of products for little girls. They like to have pink clothes, pink accessories, pink room design, and sometimes this pink trend follows them as they grow up, and they become the crazy sales girl with the pink laptop and moreover, she also has a pink mini car.

Actually pink is a softer version of red, and it can be called the sweet side of red. It is the color of candies, of bubble gum and it psychology it is associated with the weaker sex, with sensibility and emotion. While red is the color of passion and strong feelings, pink comes and brings us the soft version, the candid version of love and other beautiful feelings. As I said, in some cultures, and especially in U.S, it represents little girls, it is the word for "sugar and spice and everything nice". Most of the people see pink as a delicate and feminine color, but there are more and more men wearing and owning pink items. Red&pink both denote love, but they do this differently: red represents hot and strong love, and pink shows the romantic side of love, the charm and all the dreams related to love.